Groups :
Management
Strategic Management
Publisher :
SAMT
Code :
1522
Updated At :
28 September 2021
Published At :
2015/04/04
First Print Publication :
2011
2nd Print Publication:
2015
Available Languages :
Persian
560 Pages
ISBN :
978-600-02-147-0
Price
ISBN :
978-600-02-147-0
Strategic Management advises managers that the goals of organizations should be used as navigators use the North Star; because strategies are believed to act as a polar star based on vision and objectives. Managers set these goals on their poles like the North Star, and then, with prospecting strategies, use them as a tool for strategic navigation whenever they get lost due to rapid and complex environmental changes. Therefore, in the light of the existence of objective-based strategies and vision, it is determined where and how an organization should reach, and in this way, use its resources and facilities optimally to achieve the goals and the most results with the least resources.